Wednesday, 22 May 2013

Week 10 - Trust

Questions
1) What is this meant by the following statements?
Trust is not associative (non-symmetric)
One party may trust the other, however this does not mean that the other party will automatically trust them back.

Trust is not transitive
If one party trusts another it does not mean that other parties will also trust the.

Trust is always between exactly 2 parties
Their must be mutual trust between two parties for a transaction to take place.

Trust will involve either direct trust or recommender trust
Trust may be gained over time or a third parties recommendation may persued trust.

2a) Have a look at the following websites. What are some of the elements that have been incorporated to increase your trust in the sites? If there are also some aspects which decrease your level of trust describe them as well.
http://www.eBay.com.au
  • Feedback about users and sellers
  • PayPal payment
  • Well known
  • Professional design
http://www.anz.com.au
  • Professional design
  • Easy access to ABM and Terms & Conditions
  • Branded
http://www.thinkgeek.com
  • Professional design
http://www.paypal.com.au
  • Well known
  • Professional Design
2b) Find a web site yourself that you think looks untrustworthy.
I had never viewed this website before, but it appears to simply be an author selling her own books, I beleived it to look untrustworthy becasue:
  • Unprofessional Appearance
  • Self endorsed
  • Unheard of

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